Gurumedia Integration

Create the Gurumedia global postback once and every conversion goes back to Google Ads, tied to the ad click. It also reaches Meta and NewsBreak.

Sales sent to

Google Ads

Meta Ads

NewsBreak

Track my Gurumedia sales

No code · Set up once · 7-day guarantee

Updated on 10/15/2026

How to track Gurumedia sales in Google Ads

You create a global postback once in your Gurumedia account, and every conversion starts coming back to AdsX. It takes 4 steps:

1
Copy the postback in AdsX
In the AdsX dashboard, open Advanced Tracking → Activate Platforms and click Copy postback on the Gurumedia card.
2
Open the Gurumedia postbacks
In the Gurumedia dashboard, click the menu icon at the top left and then Postbacks. On the Conversions tab, click + Postback.
3
Fill it in and add
Under Status, choose Active; under Postback Type, Conversion; under Postback Level, Global; under Delivery Method, Postback. Paste the copied link into Postback URL and click Add.
4
Activate Gurumedia in AdsX
Go back to AdsX and click Activate on the card. From then on, Gurumedia is available when you create a presell.

Step-by-step guide with screenshots

Sales data

Where do I see the data of each Gurumedia sale?

In AdsX, under Advanced Tracking → My Sales: every conversion that arrives by postback shows up there, and the View sale details button opens every parameter Gurumedia sent (sub1 to sub5, offer, conversion ID, payout and currency), the Google click ID and the presell the visitor came from.

With AdsPixel active, the same window also shows the click behind the sale: IP and region, date and time, traffic origin and UTMs. The raw content is in the JSON Payload tab.

The Gurumedia help center does not describe a postback delivery history. To confirm a sale arrived, check My Sales in AdsX.

Sale details

Overview & UTMsDevice & User-AgentTracking IDsJSON Payload

Main Tracking ID · gclid

Cj0KCQjw8eTFBhCX…BwE

IP & Region

Lisbon, PT · 203.0.113.24

Date & Time

10/14/2026 · 21:47

Origin

Google Ads

Data received in the postback

platform: gurumedia
sub2: Cj0KCQjw8eTFBhCX…BwE
sub1: ck_7f3a9c21

Illustrative example of the sale details window in the AdsX dashboard.

What AdsX does with Gurumedia

Ready-made postback

Copy the Gurumedia postback URL from the AdsX dashboard and paste it once. No script, no developer.

Click ID on every sale

The AdsX presell adds the Google click ID to your affiliate link. When Gurumedia confirms the sale, the postback brings that ID back.

Sales in Google Ads

Each confirmed sale becomes a conversion in your account, so Google learns who buys and bids on them.

Sales in Meta and NewsBreak

Running on Meta or NewsBreak? The same sale goes to your pixel, and the campaign optimizes on real purchases.

Full log of every sale

Open any sale and see every parameter Gurumedia sent, the click that started it and the presell it came from.

Sale alert on your phone

With AdsNotify, every sale shows up on your phone the moment the postback arrives.

What is Gurumedia and how does it work

Gurumedia is an affiliate network with pay-per-conversion (CPA) offers. Affiliates join an offer, generate the tracking link and send traffic to the advertiser's page.

On every conversion, Gurumedia records the affiliate's payout, in the offer currency. That is the value sent in the postback and recorded by AdsX as your sale.

To know which ad produced the conversion, Gurumedia accepts the sub1 to sub5 fields on the link and sends them back in the postback. That is how AdsX ties the sale to the click.

Gurumedia official website (gurumedia.com)

Track every Gurumedia sale

Connect Gurumedia

No code · Postback ready in the dashboard · 7-day guarantee

How Gurumedia tracking works

1Click
The presell keeps the click
Someone clicks your ad and lands on the AdsX presell, which stores the click ID and passes it into the affiliate link.
2Sale
Gurumedia confirms the sale
The buyer completes the order on the offer page and Gurumedia approves the conversion.
3Postback
AdsX receives the postback
Gurumedia calls the AdsX postback URL with the sub parameters, the offer, the amount and the currency.
4Learning
Your ad platform learns
AdsX sends the sale to Google Ads, Meta or NewsBreak, tied to the original click.

Gurumedia postback parameters

The AdsX postback URL already includes the Gurumedia macros. You don't edit anything; the table shows what each one carries.

AdsX parameter	Macro	What AdsX does with it
sub2	{sub2}	GCLID, the Google click ID. This is what becomes a conversion in Google Ads.
sub1	{sub1}	AdsPixel click ID, when active. If sub2 arrives without a GCLID, AdsX also looks for the GCLID here.
sub3 to sub5	{sub3} {sub4} {sub5}	Kept in the sale log.
product	{offer_name}	Gurumedia offer that produced the conversion.
orderid	{transaction_id}	Gurumedia conversion ID, used as the sale ID.
amount	{payout_amount}	Your payout (commission) on the conversion.
cy	{offer_currency}	Offer currency.

Send Gurumedia sales where you advertise

The same postback feeds every ad platform you run, without a second setup.

Gurumedia + Google Ads

Offline conversion tied to the GCLID, sent automatically every day.

AdsX

Gurumedia + Meta Ads

Purchase event sent to your pixel through the Conversions API.

AdsX

Gurumedia + NewsBreak

Sale sent back to the NewsBreak campaign that brought the click.

AdsX

Gurumedia integration FAQ

How do I set up the Gurumedia postback?

In Postbacks → Conversions tab, click + Postback, set Status to Active, Postback Type to Conversion, Postback Level to Global and Delivery Method to Postback, paste the URL copied from the Gurumedia card in AdsX and click Add. The full step by step is at the top of this page.

Why is the Gurumedia postback global?

Because the Global level applies to every offer in your account. You set it up once and conversions from any Gurumedia offer reach AdsX.

Which sub does Gurumedia use to send back the GCLID?

sub2. The AdsX presell places the GCLID in the sub2 of your link automatically, and Gurumedia sends it back in the postback. If sub2 arrives without a GCLID, AdsX also looks in sub1, which usually carries the AdsPixel click ID.

Does Gurumedia have a postback delivery log?

The Gurumedia help center does not describe a delivery history. In AdsX, every sale received opens in View sale details, with all postback parameters and, with AdsPixel active, the data of the originating click.

A Gurumedia sale did not show up in AdsX. What should I check?

Check that the postback has Status set to Active, that the Postback URL matches the one copied from the AdsX dashboard with no trailing space, and that the presell uses a Gurumedia offer. If it still doesn't show up, talk to support through the dashboard chat.

Do I need a developer to connect Gurumedia to AdsX?

No. You copy the postback URL from the Gurumedia card in the AdsX dashboard, paste it into Gurumedia and click activate. The presell already places the click ID in the right sub parameter.

Does AdsX work with other networks besides Gurumedia?

Yes. AdsX receives sales from 31 affiliate platforms, including CPA networks, international marketplaces and Brazilian platforms. The full list is on the integrations page.