Digistore24 Integration
Set up the Digistore24 S2S postback once and every sale goes back to Google Ads as a conversion, tied to the ad click. It also reaches Meta and NewsBreak.
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How to track Digistore24 sales in Google Ads
You set up the S2S postback once in your Digistore24 affiliate account, and every sale starts coming back to AdsX. It takes 4 steps:
- 1
Copy the postback in AdsX
In the AdsX dashboard, open Advanced Tracking → Activate Platforms and click Copy postback on the Digistore24 card.
- 2
Create the integration in Digistore24
With the Affiliate view selected, open Sales & partners → Integrations and click Add New Integration. On accounts with the older menu, the path is Account → S2s postback → Add s2s postback integration.
- 3
Fill it in and save
Give it a name (e.g. AdsX), leave partnerships and languages on all, choose the payment event, paste the copied link into Postback URL, set Active to yes and click Save.
- 4
Activate Digistore24 in AdsX
Go back to AdsX and click Activate on the card. From then on, Digistore24 is available when you create a presell.
Sales data
Where do I see the data of each Digistore24 sale?
In AdsX, under Advanced Tracking → My Sales: every sale that arrives by postback shows up there, and the View sale details button opens every parameter Digistore24 sent (cid with the GCLID, sid1 to sid5, product, transaction ID, commission, currency and date), the Google click ID and the presell the visitor came from.
With AdsPixel active, the same window also shows the click behind the sale: IP and region, date and time, traffic origin and UTMs. The raw content is in the JSON Payload tab.
Digistore24 also records deliveries on its side: in Sales & partners → Integrations, the Log tab shows the postback calls, and the Test Connection button at the bottom of the integration form simulates a purchase and sends the data to the Postback URL. You can add an email address to be alerted when the connection fails.
Main Tracking ID · gclid
Cj0KCQjw8eTFBhCX…BwE
IP & Region
Lisbon, PT · 203.0.113.24
Date & Time
10/14/2026 · 21:47
Origin
Google Ads
Data received in the postback
- platform
- digistore24
- cid
- Cj0KCQjw8eTFBhCX…BwE
- subid1
- ck_7f3a9c21
- orderid
- 286230
- product
- Sample Product
- amount
- 15.03
- cy
- EUR
- affiliate_id
- MaxMuster
- at
- 2026-10-14 21:47:12
What AdsX does with Digistore24
Ready-made postback
Copy the Digistore24 postback URL from the AdsX dashboard and paste it once. No script, no developer.
Click ID on every sale
The AdsX presell adds the Google click ID to your affiliate link. When Digistore24 confirms the sale, the postback brings that ID back.
Sales in Google Ads
Each confirmed sale becomes a conversion in your account, so Google learns who buys and bids on them.
Sales in Meta and NewsBreak
Running on Meta or NewsBreak? The same sale goes to your pixel, and the campaign optimizes on real purchases.
Full log of every sale
Open any sale and see every parameter Digistore24 sent, the click that started it and the presell it came from.
Sale alert on your phone
With AdsNotify, every sale shows up on your phone the moment the postback arrives.
What is Digistore24 and how does it work
Digistore24 is a European marketplace for digital and physical products, with offers in many languages and currencies. Affiliates request a partnership with the vendor, get a promo link (or content link) with their ID and send traffic to the sales page.
Digistore24 processes the payment and records the affiliate's commission on every sale. The affiliate's share arrives in the postback as amount_affiliate, in the currency chosen in the integration.
To know which ad produced the sale, Digistore24 accepts the cid parameter (the Click-ID) and the Sub-IDs sid1 to sid5 on the link and sends them back in the postback. That is how AdsX ties the sale to the click.
Track every Digistore24 sale
No code · Postback ready in the dashboard · 7-day guarantee
How Digistore24 tracking works
- 1Click
The presell keeps the click
Someone clicks your ad and lands on the AdsX presell, which stores the click ID and passes it into the affiliate link.
- 2Sale
Digistore24 confirms the sale
The buyer completes the order on the offer page and Digistore24 approves the conversion.
- 3Postback
AdsX receives the postback
Digistore24 calls the AdsX postback URL with the sub parameters, the offer, the amount and the currency.
- 4Learning
Your ad platform learns
AdsX sends the sale to Google Ads, Meta or NewsBreak, tied to the original click.
Digistore24 postback parameters
The AdsX postback URL already includes the Digistore24 placeholders. You don't edit anything; the table shows what each one carries.
| AdsX parameter | Macro | What AdsX does with it |
|---|---|---|
| cid | {cid} | GCLID, the Google click ID. This is what becomes a conversion in Google Ads. |
| subid1 | {sid1} | AdsPixel click ID, when active. Ties the sale to the presell visit. |
| subid2 to subid5 | {sid2} … {sid5} | Kept in the sale log. |
| orderid | {transaction_id} | Digistore24 transaction ID, used as the sale ID. |
| product | {product_name} | Digistore24 product that produced the sale. |
| amount | {amount_affiliate} | Your commission on the sale. |
| cy | {currency} | Commission currency. |
| affiliate_id | {affiliate_id} | Your Digistore24 affiliate ID. |
| at | {datetime_utc} | Date and time of the sale, in UTC. |
Send Digistore24 sales where you advertise
The same postback feeds every ad platform you run, without a second setup.
Digistore24 integration FAQ
How do I set up the Digistore24 postback?
In Sales & partners → Integrations (on the older menu, Account → S2s postback), create an integration with the payment event, paste the URL copied from the Digistore24 card in AdsX, set Active to yes and save. The full step by step is at the top of this page.
Which Digistore24 parameter receives the GCLID?
cid, the Digistore24 Click-ID. The AdsX presell places the GCLID in the cid of your link automatically, and the AdsX postback reads cid to tie the sale to the Google click. sid1 is reserved for the AdsPixel click ID.
Do Digistore24 upsells count as sales in AdsX?
Yes. On Digistore24 an upsell is an order with its own payment, and every payment fires the payment event. AdsX records each one as a sale, with its own commission.
Does Digistore24 have a postback log?
Yes. In Sales & partners → Integrations, the Log tab shows the postback calls, and the Test Connection button simulates a purchase. In AdsX, every sale received opens in View sale details, with all parameters and, with AdsPixel active, the data of the originating click.
Can I place a test purchase as a Digistore24 affiliate?
No. Digistore24 doesn't let affiliates place test purchases on the products they promote; only the vendor can. To check the connection, use the integration's Test Connection button.
Do Digistore24 refunds show up in AdsX?
Not with the recommended setup. The integration only sends the payment event; refunds are a different event and are not selected.
A Digistore24 sale did not show up in AdsX. What should I check?
Check that the integration has Active set to yes and the payment event selected, that the Postback URL matches the one copied from the AdsX dashboard with no trailing space, and that the presell uses a Digistore24 product. The integration's Log tab shows whether the call failed. If it still doesn't show up, talk to support through the dashboard chat.
Do I need a developer to connect Digistore24 to AdsX?
No. You copy the postback URL from the Digistore24 card in the AdsX dashboard, paste it into Digistore24 and click activate. The presell already places the click ID in the right sub parameter.
Does AdsX work with other networks besides Digistore24?
Yes. AdsX receives sales from 31 affiliate platforms, including CPA networks, international marketplaces and Brazilian platforms. The full list is on the integrations page.
Stop guessing which ad sold on Digistore24
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