# Netvork integration: offline conversion tracking by postback

> Paste the Netvork global postback once and every confirmed lead reaches Google Ads tied to the ad click, so your campaigns learn from every new sale. It also goes to Meta, NewsBreak and Taboola.

- Page: https://adsxapp.com/en/integrations/netvork
- Portuguese version: https://adsxapp.com/integracoes/netvork.md
- Updated on: 2026-11-09
- Netvork official website: https://netvork.net
- Sales sent to: Google Ads, Meta Ads, NewsBreak, Taboola

## How to set up the Netvork postback

You paste the global postback once in each Netvork account, and every confirmed lead starts reaching AdsX. It takes 4 steps:

1. **Copy the postback in AdsX.** In the AdsX dashboard, open Advanced Tracking → Activate Platforms and click Copy postback on the Netvork card.
2. **Open the Netvork Postback tab.** In the Netvork dashboard, click Settings in the side menu, open the Postback tab and scroll to the bottom of the page.
3. **Paste it into the Confirm leads field.** Under Global postback settings, paste the link into the Confirm leads field and click Save. Leave Create leads, Reject Lead and Send link to trash empty.
4. **Activate Netvork in AdsX.** Go back to AdsX and click Activate on the card. From then on, Netvork is available when you create a presell.

Step-by-step guide with screenshots: https://help.adsxapp.com/en/article/how-to-set-up-the-netvork-postback-in-adsx-1aauey/

## Where do I see the data of each Netvork sale?

In AdsX, under Advanced Tracking → My Sales: every confirmed lead that arrives by postback shows up there, and the View sale details button opens every parameter Netvork sent (utm_campaign, utm_term, lead ID, amount, currency and status), the Google click ID and the presell the visitor came from.

With AdsPixel active, the same window also shows the click behind the sale: IP and region, date and time, traffic origin and UTMs. The raw content is in the JSON Payload tab.

On the Netvork side, once the postback is saved, a Logs button appears next to the Confirm leads field. It shows every delivery Netvork made to AdsX.

## What AdsX does with Netvork

- **Ready-made postback:** Copy the Netvork postback URL from the AdsX dashboard and paste it once. No script, no developer.
- **Click ID on every sale:** The AdsX presell adds the Google click ID to your affiliate link. When Netvork confirms the sale, the postback brings that ID back.
- **Sales in Google Ads:** Each confirmed sale becomes a conversion in your account, so Google learns who buys and bids on them.
- **Sales in Meta, NewsBreak and Taboola:** Running on Meta, NewsBreak or Taboola? The same sale goes to your pixel, and the campaign optimizes on real purchases.
- **Full log of every sale:** Open any sale and see every parameter Netvork sent, the click that started it and the presell it came from.
- **Sale alert on your phone:** With AdsNotify, every sale shows up on your phone the moment the postback arrives.

## What is Netvork and how does it work

Netvork is a CPA network with cash-on-delivery (COD) nutra offers, with campaigns in Europe and Africa. Affiliates pick an offer, generate the link and send traffic to the product page.

The buyer leaves their details, the order is confirmed, and only then does the lead become a conversion. That is when Netvork calls the postback pasted into Confirm leads, with the affiliate's earnings, and AdsX records that amount as your sale.

To know which ad produced the conversion, Netvork accepts the utm_campaign and utm_term parameters on the link and sends them back in the postback. That is how AdsX ties the sale to the click.

## How Netvork tracking works

1. **The presell keeps the click.** Someone clicks your ad and lands on the AdsX presell, which stores the click ID and passes it into the affiliate link.
2. **Netvork confirms the sale.** The buyer completes the order on the offer page and Netvork approves the conversion.
3. **AdsX receives the postback.** Netvork calls the AdsX postback URL with the sub parameters, the offer, the amount and the currency.
4. **Your ad platform learns.** AdsX sends the sale to Google Ads, Meta, NewsBreak or Taboola, tied to the original click.

## Netvork postback parameters

The AdsX postback URL already includes the Netvork macros. You don't edit anything; the table shows what each one carries.

| AdsX parameter | Macro | What AdsX does with it |
|---|---|---|
| `sub1` | `{utm_campaign}` | GCLID, the Google click ID. This is what becomes a conversion in Google Ads. |
| `sub2` | `{utm_term}` | AdsPixel click ID, when active. Ties the sale to the presell visit. |
| `orderid` | `{lead_guid}` | Netvork lead ID, used as the sale ID. |
| `amount` | `{money}` | Your earnings on the conversion. |
| `cy` | `{currency}` | Conversion currency. |
| `status` | `{status_lead}` | Lead status at the time of delivery. Kept in the sale log. |

## Send Netvork sales where you advertise

The same postback feeds every ad platform you run, without a second setup.

- **Netvork + Google Ads:** Offline conversion tied to the GCLID, sent automatically every day. (https://adsxapp.com/en/adstracking)
- **Netvork + Meta Ads:** Purchase event sent to your pixel through the Conversions API. (https://adsxapp.com/en/adspixel)
- **Netvork + NewsBreak:** Sale sent back to the NewsBreak campaign that brought the click. (https://adsxapp.com/en/adstracking)
- **Netvork + Taboola:** Sale sent back to the Taboola campaign that brought the click. (https://adsxapp.com/en/adstracking)

## Netvork integration FAQ

### How do I set up the Netvork postback?

In Settings → Postback tab → Global postback settings, paste the URL you copied from the Netvork card in AdsX into the Confirm leads field and click Save. The full step by step is at the top of this page.

### Why does the Netvork postback go in the Confirm leads field?

Because that field is called when the lead is confirmed. That way, only confirmed leads reach AdsX and become Google Ads conversions. Create leads, Reject Lead and Send link to trash stay empty.

### Which parameter does Netvork use to send back the GCLID?

utm_campaign. The AdsX presell places the GCLID in the utm_campaign of your link automatically, and Netvork sends it back in the postback, which AdsX reads to tie the sale to the Google click. utm_term is reserved for the AdsPixel click ID.

### Does Netvork have a postback delivery log?

Yes. Once the postback is saved, the Logs button next to the Confirm leads field shows every Netvork delivery. In AdsX, every sale received opens in View sale details, with all postback parameters and, with AdsPixel active, the data of the originating click.

### Why does the Netvork sale show up without the product name?

Because the Netvork postback set up in AdsX does not carry the product. The offer shows up in the Netvork report.

### Why don't Netvork checkouts show up in AdsX?

Because Netvork works with cash on delivery and sends lead events, not checkout events. My Sales shows the confirmed leads.

### A Netvork sale did not show up in AdsX. What should I check?

Click Logs, next to Confirm leads, to see whether Netvork made the delivery. Then check that the link is in the Confirm leads field and not another one, that it matches the one copied from the AdsX dashboard with no trailing space, and that the presell uses a Netvork offer. If it still doesn't show up, talk to support through the dashboard chat.

### Do I need a developer to connect Netvork to AdsX?

No. You copy the postback URL from the Netvork card in the AdsX dashboard, paste it into Netvork and click activate. The presell already places the click ID in the right sub parameter.

### Does AdsX work with other networks besides Netvork?

Yes. AdsX receives sales from 26 affiliate platforms, including CPA networks, international marketplaces and Brazilian platforms. The full list is on the integrations page.

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See all integrations: https://adsxapp.com/en/integrations